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Medifast
"Your Year"

To help launch Medifast’s "Your Year" campaign designed to motivate the masses to become their best selves, Aggressive combined live action, playful hand-drawn illustration and dynamic music and sound design to create a multi-dimensional spot that brings a little whimsy into the real world. 

Stills
Medifast Images
Medifast Images
Medifast Images
Medifast Images
Medifast Images
Medifast Images
Storyboards
Medifast Images
Medifast Images
Medifast Images
Medifast Images
Behind The Scenes
Medifast Images
Medifast Images

Credits

Client:
Medifast
Agency:
GKV & Poertner Productions
Directed by:
Aggressive
Production Co & VFX :
Aggressive
Executive Producer:
Dan Shapiro
Creative Directors:
Alex Topaller, Dan Shapiro
Producer:
Alexander Aab
DP:
Mark Pugh
Production Designer:
Vanessa Vazquez
Illustrator:
Peter Oumanski
Animation Director :
Riccardo Albertini
2D Animation:
Marco de Vecchi, Andrea Fantechi, Bianca Mansani
Compositing:
Riccardo Albertini, Dan Shapiro
Production Manager :
Dustin Pownall
Color Grade:
Rob Sciarratta
Music & Sound Design :
Wesley Slover

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